SkillFoxx

roasr-mcp

The MCP server for RoASr: ad audits, KPIs and competitor intelligence across Meta, Google Ads and Yandex Direct in one place

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  • MIT
MCP server

Broad access

Why this level

  • Can pause and resume Yandex Direct ad campaigns
  • Reads spend, KPIs and competitor data through the third-party RoASr service
  • The pg_live key grants access to the whole workspace according to its scopes
All reasons and checks
Russian stack

roasr-com/roasr-mcpAuthor:RoASr

Meta, the owner of Facebook, Instagram and WhatsApp, is designated an extremist organization in Russia and its activities are banned there.

Install

Manual install

URL:  https://roasr.com/api/mcp
Auth: Bearer pg_live_...

Remote connector with no install; the tool catalog is public, calls require a Bearer header with the key.

Access and checks

How we review

Broad accessThe tool can change data, run commands or handle secrets.

  • Can pause and resume Yandex Direct ad campaigns
  • Reads spend, KPIs and competitor data through the third-party RoASr service
  • The pg_live key grants access to the whole workspace according to its scopes

This is third-party code. Review the repository files before installing.

What it does

The server connects an agent to a RoASr workspace, a third-party ad-analytics service. It exposes 18 tools: audit findings by priority, KPI summaries and daily time series, breakdowns by audience, placement, device and region, per-campaign metrics, competitor creative search and a leaderboard, a Vision breakdown of a creative, and a dedicated Yandex Direct block covering search queries, ads, Metrika goals and the daily API quota. The one write tool pauses or resumes a Yandex Direct campaign, but only within the permissions the account owner granted for that specific key.

Who it is for. For performance marketers and agencies running campaigns in Meta, Google Ads and Yandex Direct at once.

Good fit when

  • You need to compare campaign KPIs across three ad platforms in one conversation with an agent
  • You need to find Direct search queries that spend budget without conversions
  • You need to see competitor creatives and get a hook and risk breakdown from Vision

Not a fit when

  • You need a tool that talks to the Yandex Direct API directly without a third-party service
  • You need to manage bids and ads: the server only supports pausing and resuming a campaign
  • You have no RoASr account and API key and do not want to add a third-party service

Example request

Show me Direct search queries from the past month that spent budget with zero conversions

MCP

Transport
stdio, http
Authentication
API key

Environment variables

ROASR_API_KEY required, secret
RoASr access key in pg_live format with access scopes
ROASR_BASE_URL
API base URL, defaults to https://roasr.com

Limitations

The tool works only on top of a RoASr workspace, a separate paid analytics service, not directly against the Yandex Direct API. A pg_live API key with the right scopes is required. Vision analysis and competitor ad-library scans run and consume credits inside the RoASr app; the server just returns the stored result. The package is not yet published to npm, so install is from GitHub.

How to disable. Remove the server from your MCP client config and revoke the pg_live API key in RoASr settings.

FAQ

Does the server work without a RoASr account?

No, every tool calls the roasr.com API and requires a pg_live key issued in the service's dashboard.

Can the agent change bids in Direct?

No, the only write tool pauses or resumes a Direct campaign, and only within that key's granted permissions.

Discussion

No questions or reviews yet.

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README in short

The bilingual README describes three connection modes: a remote HTTP connector with no install, npx for Claude Desktop, Cursor and Claude Code, or building from source. It gives a full table of 18 tools with endpoints and scopes, explains date-window and breakdown parameters, and lists the ROASR_API_KEY and ROASR_BASE_URL variables. The repo ships agent SKILL.md files with an analysis method, including a dedicated Yandex Direct skill covering goal selection before reading conversions, archived campaigns, the State versus Status distinction, micro-units and the daily API quota. MIT license.

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