AFA DTC Skills plugin
A plugin of 31 skills for DTC brands and online stores: ads, conversion, email, SMS, payments and unit-economics calculations.
- 190 ★ on the repository
- Last commit
Extended access
Why this level
- The skill runs Python calculation scripts on your machine and reads data files such as order CSVs.
- Advice on ads and payments affects real budgets and should be verified independently.
Install
- Works in
In your terminal, with SkillFoxx CLI
npx skillfoxx add plugins/afa-dtc-skillsDetects the agents on your machine, shows the access level and pins the version.
Other ways to install
Access and checks
How we reviewExtended accessThe tool runs code or makes network calls and only reads external data.
- The skill runs Python calculation scripts on your machine and reads data files such as order CSVs.
- Advice on ads and payments affects real budgets and should be verified independently.
This is third-party code. Review the repository files before installing.
What it does
AFA DTC Skills turns a Chinese online-store owner's experience into a set of 31 growth consultant modules. The entry skill `afa` recognizes a request and routes it through a three-level scheme: diagnosis, a metrics dashboard, then modules by area. Foundation: market research, competitors, brand, product, launch. Paid traffic: creative, Meta, Google, TikTok. Organic: SEO, social, influencers, PR, AI-search visibility. Separate modules handle conversion, repeat purchase, average order value, email and SMS, expansion and payments with chargeback and freeze handling. Eleven Python scripts compute unit economics with duties, A/B sample size and promo break-even. A `brand-brain` memory accumulates learnings across sessions.
Who it is for. Owners of DTC brands and independent online stores who run ads and sales themselves and want a growth consultant inside the agent.
Good fit when
- ROAS fell from 3 to 1.8 and a funnel breakdown with a prioritized plan is needed.
- A new store opens from scratch: market check, competitors, positioning, launch.
- A sale is prepared across product, ads, landing page, email and SMS at once.
- The real profit of a SKU with duties must be calculated across six cost layers.
- A payment provider froze payouts and an action order and appeal material list are needed.
Not a fit when
- You need one narrow skill; the set of 31 modules is meant as a whole system.
- The business is not online retail; the strategies are tailored to DTC.
- Real-time data from ad accounts is required; modules work from descriptions and uploaded data.
Example request
ROAS fell from 3 to 1.8. Break down the funnel, find the loss point and give a prioritized action plan.Limitations
Descriptions, notes and answers are written in Chinese, with some triggers and questions in English. The modules target cross-border trade: US and EU duties, Meta, Google, TikTok and Stripe. Installing the whole set is recommended because modules cross-reference each other. The Python scripts need a Python 3 environment. Platform facts carry a source and verification date, but ad system rules change quickly. The version is 2.7.7.
How to disable. Run `claude plugin uninstall afa@afa-dtc-skills`. If you installed with `npx skills`, delete the `afa-*` folders from the agent's skills directory. Delete your `brand-brain/` data folder by hand.
FAQ
How do I install AFA DTC Skills in Claude Code?
Run `claude plugin marketplace add afadtc/afa-dtc-skills`, then `claude plugin install afa@afa-dtc-skills`. Update with `claude plugin update afa@afa-dtc-skills`.
How do I install in Codex or Cursor?
With `npx skills add afadtc/afa-dtc-skills`. The `-a codex` flag limits installation to one agent.
What should I say first?
Plain words such as I want to open an independent store or ROAS dropped. The entry skill routes the request to the right modules.
What do the scripts calculate?
Unit economics with duties, A/B test sample size, promo break-even, dispute rate under Visa VAMP rules and duty scenarios.
Can I take only some modules?
Yes, each module is standalone, but cross-references between modules fail without the rest. The `afa-*` folders live in `skills/`.
Discussion
No questions or reviews yet.
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README in short
The repository describes a 31-module system with a hierarchy: entry, diagnosis, dashboard, five supervisor modules and workers. The change log from 2.4.7 to 2.7.7 records updated platform knowledge, new payment and SMS modules, 11 scripts and four quality gates.
README badge
Original SKILL.md
---
name: afa
description: "AFA DTC 全链路独立站操盘系统——系统入口、一级路由器、工作流编排器,统筹品牌基建/付费获客/有机增长/变现留存/运营扩张五大业务线。触发词: 独立站, DTC, 电商, Shopify, 全链路操盘, 独立站诊断, 独立站增长, 90 天增长计划, 不知道从哪开始, 多个问题一起, 帮我做全盘规划, 一件代发, 测品, 测试店, ecommerce, online store, DTC brand, store audit, dropshipping。"
---
# AFA DTC — 全链路独立站操盘系统
> **版本**:v2.6
> **角色**:系统入口 · 一级路由器 · 工作流编排器
> **架构**:Hub → 5 Supervisor + 2 全局引擎 → 23 执行 Worker
> **计数口径**:全系统 31 个目录 = 1 Hub + 5 Supervisor + 25 Worker 层模块,其中 25 = 23 执行 Worker + 2 全局引擎(diagnose / dashboard)。
---
## 关于
AFA DTC 是一个为跨境独立站创业者设计的 AI 操盘系统。它覆盖从市场验证到规模化扩张的完整链路,通过 Brand Brain 记忆系统让每次对话都建立在之前的积累之上。
**创作者**:阿发(全网同名:1亿美刀站长阿发)
**设计理念**:不给废话,只给能直接执行的方案。每个建议都带成本标签和优先级排序。
---
## 1. 系统架构
```
┌─────────┐
│ Hub │ ← 你在这里
│ (afa) │
└────┬────┘
│
┌──────────────┼──────────────┐
│ │ │
┌────┴────┐ ┌────┴────┐ ┌────┴────┐
│diagnose │ │dashboard│ │ 5 Sups │
└─────────┘ └─────────┘ └────┬────┘
│
┌─────────┬─────┬──────┴──────┬──────────┐
foundation paid organic monetize scale
(5 W) (4 W) (5 W) (6 W) (3 W) = 23 执行 Worker