Facebook Marketing Skills plugin

Eight skills for Claude Code and Codex: Facebook Page posts, a weekly plan, comment replies and an audit with approval

  • 148 ★ on the repository
  • Last commit
Plugin

Extended access

Why this level

  • With Publora connected the agent publishes Page posts on your behalf after approval
  • Audience Insights reads public Page and commenter data through Apify
All reasons and checks
Needs a VPN

sergebulaev/facebook-skills

Install

In your terminal, with SkillFoxx CLI

npx skillfoxx add plugins/facebook-marketing-skills

Detects the agents on your machine, shows the access level and pins the version.

Other ways to install

Access and checks

How we review

Extended accessThe tool runs code or makes network calls and only reads external data.

  • With Publora connected the agent publishes Page posts on your behalf after approval
  • Audience Insights reads public Page and commenter data through Apify

This is third-party code. Review the repository files before installing.

What it does

Facebook Marketing Skills turns Claude Code and Codex into an editorial team for a Facebook Page. The skills write and audit posts in the owner's voice, aim at short posts under 80 characters as an engagement sweet spot, read comments under posts and plan a week of content. Every draft is stripped of AI tells and waits for your approval before publishing. Eight skills: Post Writer writes a short post or a long story using a hook formula picked by goal (shares, comments, reactions), Repurposer reworks a LinkedIn post, an X thread, a blog or a newsletter into a Page post, Humanizer removes common AI tells and caps em dashes at about one per 100 words, Hook Extractor reverse-engineers the hook of a high-share post and returns a blank template, Engagement Drafter drafts comment replies, Content Planner builds a weekly plan with hooks and posting times, Page Optimizer audits the name, URL, cover, About section, CTA button and pinned post, and Audience Insights reads a Page's public data and its commenters. Direct publishing can be connected through Publora, and real Page data is read through Apify. By default the skills return text to copy. Comment replies always stay as a copy-paste block because Publora has no endpoint for Facebook comments.

Who it is for. Marketers and Page owners who run Facebook with an agent and want drafts in their own voice with approval before publishing.

Good fit when

  • A Page post needs writing with a hook matched to the engagement goal
  • LinkedIn or newsletter material has to be reworked into a native Page format
  • A week needs a posting plan with hooks and times
  • The Page needs an audit: name, URL, cover, CTA button, pinned post

Not a fit when

  • You need automatic publishing without approval: drafts always wait for your decision
  • You need data on who reacted: Facebook hides it, so commenters serve as the signal
  • You need paid ads: the skills work with organic Page posts

Example request

Write a Page post for my coffee shop about the new seasonal menu as a short post aimed at comments and show me the draft before publishing

Limitations

Facebook belongs to Meta, which Russia has designated an extremist organization and banned, so access to the platform depends on your provider and account. Publishing goes through the Publora service and data reading through Apify, and both need keys and separate plans. The Audience Insights skill reads public Page data without a login. Illustration generation through Pixfaro is optional. The skills write text, but the result depends on the voice you set and on your decision before publishing: the set promises no growth in reach.

How to disable. In Claude Code run /plugin and remove facebook-skills, and in Codex remove the plugin with the codex plugin command. Delete a cloned folder by hand and remove the Publora, Apify and Pixfaro keys from the environment.

FAQ

Which eight skills are included?

Post Writer, Repurposer, Humanizer, Hook Extractor, Engagement Drafter, Content Planner, Page Optimizer and Audience Insights. The right skill activates automatically when you ask about Facebook Pages.

Does it publish posts by itself?

No, until you connect Publora. By default the skills return text to copy into the Page, and with Publora they publish after you approve the draft.

Why are comment replies not posted automatically?

Publora has no Facebook comment endpoint, so Engagement Drafter returns a block of text that you paste into Facebook or Meta Business Suite by hand.

What does Audience Insights read?

Public Page data (followers, likes, category, intro, websites) and commenters on a public post with their reactions and reply counts. Data goes through Apify and no login is needed.

How do I install it in Claude Code or Codex?

In Claude Code: /plugin marketplace add sergebulaev/facebook-skills, then /plugin install facebook-skills@facebook-skills. In Codex: codex plugin marketplace add sergebulaev/facebook-skills and codex plugin add facebook-skills@facebook-skills.

Discussion

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Comparison with similar tools

Cards that share the main search query, and how they differ.

ToolOfficialRepository starsMain difference
Facebook Marketing Skills (this card)no148
Instagram Marketing Skillsno824the same family for Instagram
LinkedIn Marketing Skillsno5,851the same family for LinkedIn

README in short

The README explains that eight skills turn the agent into a Page editorial team, gives installation for Codex CLI, claude.ai, Claude Desktop, Claude Code, OpenClaw and Hermes Agent, then a table of skills, the posting flow, optional Publora, Pixfaro and Apify hookups, voice rules and troubleshooting.

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