boraoztunc skills
A Claude Code skill collection for copywriting, advertising, SEO and interface design: Ogilvy, editing, rules and CSS techniques.
- 469 ★ on the repository
- Last commit
- Apache-2.0
Minimal access
Why this level
- The skills hold instructions for copy, design and review and include no command execution or network.
- The `app-store-screenshots` skill creates Next.js projects.
Install
- Works in
In your terminal, with SkillFoxx CLI
npx skillfoxx add skills/boraoztunc-skillsDetects the agents on your machine, shows the access level and pins the version.
Other ways to install
Access and checks
How we reviewMinimal accessThe tool runs nothing and makes no network calls.
- The skills hold instructions for copy, design and review and include no command execution or network.
- The `app-store-screenshots` skill creates Next.js projects.
This is third-party code. Review the repository files before installing.
What it does
The repository collects many separate skills in SKILL.md format, each called with a slash command. Writing and advertising: `ogilvy` after David Ogilvy principles, `copywriting`, `copy-editing`, `content-strategy`, `competitor-alternatives`, `analytics-tracking` and `stop-slop`. Design: `frontend-design`, `emil-design-eng`, `apple-design`, `web-design-guidelines`, `impeccable` (a 23-command suite), `stageshow` for interface mockups and `vercel-react-best-practices`. Six `better-*` skills set rules with exact values: UI, typography, colors, accessibility, layout and writing, and `better-interface` routes a screen to all six. Code and review: `adversarial-review` reviews a diff like a skeptic and reports only findings that survive independent checking, and `interface-review` reviews changes piece by piece. CSS techniques: `beautiful-shadows`, `container-lines`, `corner-diagonals`, `css-border-gradient`, `glass-dark-ui`, `progressive-blur`, `tailwind-v4`, `beam-glow-states` and others. Part of the skills are vendored from other repositories under MIT and Apache-2.0 with source notes.
Who it is for. Frontend developers and marketers who want a ready skill set for copy and interfaces in Claude Code and install the ones they need one by one.
Good fit when
- Ad copy must be written on Ogilvy principles and then edited in several passes.
- A screen must be checked against rules with exact values: typography, colors, WCAG 2.2.
- A diff must go through a skeptical review before merging and keep only confirmed findings.
- A landing page needs a CSS technique such as a dark glass panel, a gradient border or progressive blur.
Not a fit when
- One narrow skill with ongoing updates from the original author is needed, as some skills are copies.
- The work runs in an agent with no skills folder, such as a plain chat.
- Paid graphics are required: the note in `shaders-cursor-ripples` warns about a closed license.
Example request
Call /adversarial-review on my diff and show only the findings that survive independent checking.Limitations
Skills go into `~/.claude/skills`. Some have reference files, so a lone `SKILL.md` is not always enough and cloning the repository and symlinking is more reliable. Part of the skills are vendored from `jakubkrehel/skills`, `MengTo/Skills`, `emilkowalski/skills`, `pbakaus/impeccable` and `benjitaylor/skills`: their updates must be tracked at the sources, each with its own license notice files. `shaders-cursor-ripples` flags a paid, closed dependency. The last commit in the repository is from November 2026.
How to disable. Delete the folder or symlink of the skill from `~/.claude/skills`, for example `rm -r ~/.claude/skills/ogilvy`.
FAQ
How do I install one skill?
Create `~/.claude/skills/<name>` and download `SKILL.md` with `curl` from the repository. For skills with reference files, clone the whole repository and symlink it.
How do I call a skill?
With a slash command named after the skill, for example `/ogilvy`, `/copywriting` or `/better-ui`. Claude Code loads `SKILL.md` on invocation.
How do better-* skills differ from impeccable?
`better-*` skills set rules with exact values: radii, APCA thresholds, target sizes. `impeccable`, `apple-design` and `emil-design-eng` cover taste and design philosophy.
What does adversarial-review do?
It reviews a diff like a skeptic: assumes it is broken, tries to break it and reports only findings that survive an independent refutation.
What is the license of the set?
The repository itself is MIT. Skills vendored from other repositories keep their licenses: `impeccable` is Apache-2.0 and `stageshow` is MIT with separate terms for icons and brand marks.
Discussion
No questions or reviews yet.
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README in short
A large collection of one author skills for copy, advertising and interfaces with rules in exact values. Installs one by one or whole.