VK Ads campaign builder skill

Install

npx skillfoxx add skills/vk-ads-manager

npx skills add ai-hub-open/vk-ads-manager --skill vk-ads-manager -a claude-code -y

npx skills add ai-hub-open/vk-ads-manager --skill vk-ads-manager -a cursor -y

npx skills add ai-hub-open/vk-ads-manager --skill vk-ads-manager -a github-copilot -y

npx skills add ai-hub-open/vk-ads-manager --skill vk-ads-manager -a codex -y

npx skills add ai-hub-open/vk-ads-manager --skill vk-ads-manager -a gemini-cli -y

npx skills add ai-hub-open/vk-ads-manager --skill vk-ads-manager -a cline -y

npx skills add ai-hub-open/vk-ads-manager --skill vk-ads-manager -a roo -y

npx skills add ai-hub-open/vk-ads-manager --skill vk-ads-manager -a opencode -y

This is third-party code. Review the repository files before installing.

What it does

The skill walks an agent through preparing a campaign in the new VK Ads account (ads.vk.ru): a brief, competitor research across circles, positioning and value propositions per segment, an audience matrix by warmth and buyer persona, pixel and event setup, a three-scenario budget forecast, ad copy tuned to VK formats with limit checks, and finally creating the campaign structure via the API. Each step leaves a file in a vk-campaign-<slug>/ working folder that the next step reads, and session state is kept in _state.json so work can resume where it left off. The campaign, ad groups and banners are created strictly paused, and the agent is explicitly forbidden from turning on impressions itself.

Who it is for. For marketers and agencies who want an agent to hand back a ready VK Ads campaign structure instead of a checklist of recommendations.

Example request

Build a VK Ads campaign for a new product launch: competitors, audiences, banners and a paused structure

Limitations

Needs at least two environment abilities: reading and writing files in the working folder, and a dialog with the user for confirmation at each gate. Without code execution, limit validation, media generators and automatic REST upload are lost. Image and video generation relies on external providers (Replicate, Runway, Veo, Kling) whose availability from Russia is not guaranteed.

How to disable. Remove the skill folder from your agent's skills directory.

Security check

• Creates a real campaign structure in the VK ad account, though paused
• Uses external image and video generation services that receive brand materials

README in short

The Russian README explains the ten-step route from brief to creating the campaign via the API, stresses that the campaign is set up paused and the agent may not turn on impressions, describes the warmth-and-persona audience matrix, the three budget forecast scenarios, and the required and optional environment abilities with what is lost when each is missing.

SKILL.md

---
name: vk-ads-manager
description: Полный lifecycle для VK Рекламы (ads.vk.ru) - от стратегии и медиаплана до запуска через API и работы с активной кампанией. Включает воронку подготовки (бриф, конкуренты по 4 кругам с заменителями снизу, персоны, аудитории, семантика, УТП по сегментам, прогноз с гейтом маркетолога, структура, креативы, залив) и lifecycle (мониторинг, бюджет, пауза, lookalike, оптимизация). Используй когда пользователь хочет запустить таргет в VK Рекламе, VK Ads, ВКонтакте, собрать медиаплан или стратегию, проанализировать конкурентов, проработать аудитории и УТП, составить объявления, спрогнозировать охваты, лиды, CPL, собрать отчет для агентства.
---

# VK Ads Manager - полный lifecycle

Скилл проводит как через 10-шаговую воронку подготовки кампании в VK Рекламе (ads.vk.ru), так и через повседневную работу с уже существующей кампанией. Пользователь - source of truth и редактор, не оператор.

С января 2026 года старый кабинет ВКонтакте (vk.com/ads) и myTarget закрыты для создания новых кампаний, все ведется через единый кабинет VK Реклама (ads.vk.ru).

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