DispatchSEO plugin
DispatchSEO runs SEO over MCP: an agent finds keywords, builds articles as PRs to the site repo and tracks ranks
- 98 ★ on the repository
- Last commit
Broad access
Why this level
- Builds and sends PRs to the site repository and publishes to WordPress, and in auto mode does so without the approval queue
- Gets Google Search Console access and keeps secrets and state in its own database
Install
- Works in
Manual install
git clone https://github.com/NeoZi12/dispatchseo && cd dispatchseo && pnpm install && cp .env.local.example .env.local && pnpm devThe contributor path from the README, not for self-hosting. Fill in .env.local (Supabase and three secrets) before starting.
Access and checks
How we reviewBroad accessThe tool can change data, run commands or handle secrets.
- Builds and sends PRs to the site repository and publishes to WordPress, and in auto mode does so without the approval queue
- Gets Google Search Console access and keeps secrets and state in its own database
This is third-party code. Review the repository files before installing.
What it does
DispatchSEO is an open source SEO system under AGPL-3.0 driven by Claude Code, Codex or Cursor over MCP. The agent mines keywords from Search Console data, Google Autocomplete and what it knows about the product, and ideas land in a queue with reasoning attached. Each idea on the dashboard can be approved, rejected or reordered, or auto mode can be turned on. Every morning a scheduled job takes the oldest approved idea and builds a pull request against the site's repository: an article or a small free tool. The text is checked against the live results and run through a sameness review so page twelve does not read like page three. Publishing to WordPress through an application password is also possible. The system then runs daily rank checks, hourly Search Console snapshots and index verification. The repository ships Claude Code commands `/seo-setup`, `/seo-research`, `/seo-build`, `/seo-build-tool`, `/seo-backlinks` and `/seo-report`. Self-hosting needs Docker, about a gigabyte of memory and Google Search Console access. A paid cloud version exists at dispatchseo.com.
Who it is for. Site owners and SEO specialists whose source sits in GitHub or who run self-hosted WordPress and want to drive content through an agent with idea approval.
Good fit when
- You need a queue of article ideas from real Search Console queries with a note on why each topic is winnable
- Content should reach the site repository as pull requests so a person reviews it
- You want daily ranks, Search Console snapshots and the SEO stage the site is in
- A small free tool for the site is needed as a page for search queries
Not a fit when
- The site runs on Wix, Squarespace, Shopify, Webflow or Ghost: it has neither a GitHub repository nor self-hosted WordPress
- There is no machine with Docker or no Google Search Console access
- You need publishing with no human review: the system builds a pull request and does not post text by itself
Example request
Connect to DispatchSEO, find five queries with real demand for my product and queue the ideas for approvalLimitations
- Self-hosting needs a machine with Docker (about 1 GB of memory), Google Search Console access and a place to publish: a GitHub repository or self-hosted WordPress.
- Scheduled jobs run only while the machine is awake, so a server suits daily use better than a laptop.
- The unattended overnight build works with Claude Code, Codex and Cursor, and other MCP clients connect without it. Costs depend on the agent: a Claude subscription, a Cursor plan key or Codex metered per run.
- ChatGPT cannot connect yet. Paid cloud plans publish 5, 15 or 30 articles per month on up to five sites.
How to disable. Stop the system's Docker containers and remove the plugin from Claude Code with `/plugin`. Revoke the Search Console and WordPress access on the Google and site side.
FAQ
How do I connect DispatchSEO to Claude Code?
Deploy the system following dispatchseo.com/docs and open the Claude Code install page. One pasted connection block gives all 61 tools: research, queue, approvals, backlinks, reports and building an article.
Where does DispatchSEO publish?
To your site's GitHub repository as a pull request or to WordPress on your own hosting through an application password. It does not work on Wix, Squarespace, Shopify, Webflow or Ghost.
How does self-hosting differ from the cloud?
The author calls the self-hosted version feature-complete: everything the paid cloud does, the repository does in your own accounts for free. The cloud saves the Docker and Google service account work and includes two free articles per month.
Which agents are supported?
Claude Code, Codex and Cursor connect fully, including the unattended overnight builder. Gemini CLI, Copilot and any MCP client connect without the overnight builder. The regular claude.ai app is added as a custom connector.
Which Claude Code commands exist?
The repository includes `/seo-setup`, `/seo-research`, `/seo-build`, `/seo-build-tool`, `/seo-backlinks` and `/seo-report`. Each calls the server's `get_instructions` tool and follows the returned steps.
Discussion
No questions or reviews yet.
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Comparison with similar tools
Cards that share the main search query, and how they differ.
| Tool | Official | Repository stars | Main difference |
|---|---|---|---|
| DispatchSEO (this card) | no | 98 | |
| Claude SEO | no | 28,541 | a site audit plugin with parallel agents, while this one has an idea queue, approvals and PRs |
| All-In-One Free SEO Tool | no | 126 | a combined tool with an MCP server and five skills for audit, keywords and site edits, while this one adds an approval queue and PRs |
README in short
The README presents the project as an open alternative to SEObot, Outrank and RightBlogger, explains four steps (agent research, approval, overnight pull request build, result tracking), a table of supported agents and a requirements list. Links to documentation, a build-from-source section, contribution rules and the AGPL-3.0 license follow.