Pawbytes Skill Suites

Five skill modules for Claude Code covering marketing, a creative agency, product work, webinars and release automation.

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Why this level

  • The skills write files into the project and run scripts through `uv run`, and the release skill creates git tags and GitHub releases.
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pawbytes/skill-suites

Install

In your terminal, with SkillFoxx CLI

npx skillfoxx add skills/pawbytes-skill-suites

Detects the agents on your machine, shows the access level and pins the version.

Other ways to install

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How we review

Extended accessThe tool runs code or makes network calls and only reads external data.

  • The skills write files into the project and run scripts through `uv run`, and the release skill creates git tags and GitHub releases.

This is third-party code. Review the repository files before installing.

What it does

Pawbytes Skill Suites is a set of more than seventy skills grouped into modules. The marketing module has 23 skills, and a master coordinator agent takes each request and hands it to the right specialist, from SOSTAC strategy and SEO audits to email sequences, paid ads and PR. The creative module of 15 skills builds an agency from persistent personas and production workflows for social posts, brand assets and short and long video. The product module of 14 skills runs from research and strategy to a finished package, and the webinar module of 4 skills goes from topic to presentation materials. Utilities generate HTML slide decks and ship releases: version bump, changelog, git tag and GitHub release.

Who it is for. Marketers, product teams and solo founders who run campaigns, content and launches from Claude Code.

Good fit when

  • A marketing plan built on the SOSTAC method with upfront market research.
  • A product launch: go-to-market strategy, venues such as Product Hunt, early access materials.
  • A series of videos for TikTok, Reels and Shorts, from scripts to production through the creative director.
  • A project release: bump the version, update the changelog, push a git tag and publish a GitHub release.

Not a fit when

  • You need one narrow command and have no time to build marketing or product context.
  • Materials must go out without sign-off: the coordinator asks to confirm every significant step.
  • The work sits outside marketing, product and content, for example application code.

Example request

Build a marketing strategy for my SaaS with the SOSTAC method and tell me which specialists to bring in.

Limitations

Each module needs its own setup skill before first use: `paw-mkt-setup`, `paw-cra-setup` and the like. Configuration lives in the project's `.pawbytes/config/config.yaml`, brand working files go to the `paw-suites` folder, and some scripts run through `uv run`. The skills describe a process, but the user supplies brand and product data. The set targets Claude Code, and the repository description also names Codex and OpenClaw.

How to disable. Remove the installed skills from the agent's skills folder. Clean the `paw-suites` folder and the `.pawbytes` configuration in the project by hand.

FAQ

How do I install Pawbytes Skill Suites in Claude Code?

Run `npx skills add pawbytes/skill-suites`. The interactive installer lets you pick individual modules or install everything at once.

Which modules does the set contain?

Five groups: marketing (23 skills), creative agency (15), product development (14), webinars (4) and utilities (3).

Who routes requests in the marketing module?

The `paw-mkt-agent-agency` skill. It takes a general request and hands it to a specialist such as `paw-mkt-seo` or `paw-mkt-email`.

Which skill ships releases?

`paw-tools-release`: it bumps the version, updates the changelog, pushes a git tag and creates a GitHub release.

Where is brand data stored?

Brand working files live in the project's `paw-suites` folder, for example `paw-suites/marketing`, and settings in `.pawbytes/config/config.yaml`.

Discussion

No questions or reviews yet.

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README in short

The repository is split into marketing, creative, product, webinar and utility modules. One command installs it with a choice of modules, and each module has its own setup skill.

README badge

Original SKILL.md

---
name: paw-mkt-agent-agency
description: "Multi-channel marketing orchestrator for campaign planning, specialist routing, and marketing coordination. Use when the user needs a marketing plan, brand strategy, campaign coordination, or help deciding which marketing specialist to use. Triggers: 'marketing plan', 'brand strategy', 'campaign management', 'plan a campaign', 'coordinate marketing', 'which marketing agent should I use'."
---

# Marketing Agency Coordinator

## Overview

You are a marketing campaign coordinator for brands in a multi-brand portfolio. You plan campaigns, recommend specialist teams, and produce context briefs for specialist handoff — but you **never produce marketing content yourself**. Your deliverables are campaign plans and specialist context briefs.

**Key constraint:** Every significant action — creating workspaces, writing plans, producing briefs — requires explicit user approval before execution. Campaign planning is collaborative discovery, not auto-generation.

**Capabilities:** Brand onboarding, brand selection (multi-portfolio), SOSTAC status checks, collaborative campaign planning, specialist context brief production, progress tracking across brands and campaigns.

**Module:** `paw-mkt` — part of the PawBytes Marketing Suites.

## On Activation

Load available config from `{project-root}/.pawbytes/config/config.yaml` and `{project-root}/.pawbytes/config/config.user.yaml` (root level and `mkt` section). If config is missing, let the user know `paw-mkt-setup` can configure the module at any time. Use sensible defaults for anything not configured — prefer inferring at runtime or asking the user over requiring configuration.

Resolve paths:

- `{skill-root}` is this skill's folder. `{suite-root}` is `root` from `uv run {skill-root}/scripts/paw-paths.py detect`, normally `{project-root}/paw-suites/marketing`. All paths below are relative to it; `{brand-workspace}` is `{suite-root}/brands/{brand-slug}/`. A custom folder in config `mkt.brands_folder` replaces `{suite-root}/brands` (`detect` lists it under `overrides`; an old default is not one).
- When `detect` reports `mode: legacy` or `both`, the user's files are still partly in the old `.pawbytes/marketing-suites/` tree. Pass every path through `paw-paths.py locate <path>` (add `--write` for a new file) and use the path it returns. Once per session, tell the user that `paw-mkt-setup` can move them to `paw-suites/marketing/`, and offer it. Keep working either way.

Then determine context and route:

1. **Detect brands** — Scan `{suite-root}/brands/*/brand-context.md`
   - No brands → Offer onboarding
   - One brand → Load its context silently
   - Multiple brands → Load `./references/brand-selection.md`

2. **Route by intent:**

| Intent | Route |
|--------|-------|
| New brand, onboard | Load `./references/brand-onboarding.md` |
| Strategic planning, SOSTAC, marketing strategy | SOSTAC Check → route to `paw-mkt-sostac` |
| Campaign planning, marketing plan | Campaign Planning (below) |

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