Social Media Skills

Install

/plugin marketplace add charlie947/social-media-skills
/plugin install social-media-skills

This is third-party code. Review the repository files before installing.

What it does

The seventeen skills revolve around author voice files. voice-builder first interviews you and analyzes writing samples to create about-me.md and voice.md, which every other skill reads. You can then write LinkedIn posts in your voice, shape them with PAS, AIDA and other formulas, generate hook variants, an idea matrix and pinned comments. Graphics skills output ready prompts for Gemini infographics, carousels and YouTube thumbnails. It also scores drafts against your post history via Apify, reverse-engineers Reels and builds a dashboard from a LinkedIn Analytics export.

Who it is for. For creators, SMM specialists and experts building a personal brand on LinkedIn, Instagram and YouTube.

Example request

Write a LinkedIn post about rolling out AI agents in a sales team in my voice

Limitations

Rules and examples target English-language LinkedIn and one creator's methods. Post scoring and Reels analysis need APIFY_API_TOKEN and GOOGLE_AI_API_KEY, and Apify is paid. Graphics skills do not render images; they output prompts for a separate Gemini chat. Niche research uses Claude for Chrome.

How to disable. Remove the plugin via /plugin or delete the skill folders from ~/.claude/skills.

Security check

• Some skills call Apify and Gemini APIs with your keys
• Niche research drives the browser via Claude for Chrome

README in short

The README describes a skill system centred on voice files, with the newsletter as the source for every channel. It tables all skills and groups them into voice, LinkedIn, Reels, YouTube, community and analytics. Install via the Claude Code marketplace, folder copy, archive upload to Claude Desktop or git submodule. Environment variables for external service skills are listed. MIT licensed.

SKILL.md

---
name: analytics-dashboard
description: >
  Turn a LinkedIn Analytics export into an interactive dark-themed React dashboard plus a written strategic analysis with 5 data-backed content recommendations. Reads every sheet in the export, builds charts for engagement trend, follower growth, post performance scatter, day-of-week heatmap, and audience breakdown. Use this skill whenever the user says "analyse my linkedin", "linkedin analytics", "build my dashboard", "review my performance", or uploads a LinkedIn Analytics export file. Requires the user's LinkedIn Analytics export (xlsx) as input.
---

# Analytics Dashboard

## CRITICAL: Auto-start on load

When this skill triggers, go straight to Step 1.

## Step 1. Get the export file

Ask:

> Upload your LinkedIn Analytics export file (xlsx).
>
> Not sure how to get it? Go to LinkedIn Analytics, set your date range (30, 60, or 90 days works well), and click Export in the top right.

Wait for the file upload.

## Step 2. Parse the data

Read every sheet in the file. Expect these sheets:

- **DISCOVERY**: overall impressions and reach
- **ENGAGEMENT**: daily impressions and engagements over time
- **TOP POSTS**: top 50 posts, ranked by engagements and by impressions (two tables to merge)
- **FOLLOWERS**: daily new followers plus total count
- **DEMOGRAPHICS**: job titles, locations, industries, seniority, company size, top companies

Related