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SE Ranking SEO Skills

Claude SEO Skills

A set of agent skills that turn SEO data into finished deliverables: briefs, audits, keyword clusters, schema, sitemap

Skill

Medium risk

We rate an entry medium when the tool runs code, makes network calls or reads project files. Check what exactly it does before installing.

Why this level

  • Calls the remote SE Ranking API and reaches the network
  • Reads and writes report files in the project
All reasons and checks

seranking/seo-skillsAuthor:SE Ranking

Install

In your terminal, with SkillFoxx CLI

npx skillfoxx add skills/claude-seo-skills

Detects the agents on your machine, checks the risk and pins the version.

Other ways to install

Assembled automatically, review before installing.

Run in a terminal in the project folder

npx skills add seranking/seo-skills --skill ai-search-gaps-to-social-campaign client-onboarding-proposal local-gmb-visibility seo-ads seo-agency-landing-page seo-ai-search-share-of-voice seo-ai-social-report seo-api seo-backlink-gap seo-backlinks-profile seo-competitor-gap-analysis seo-competitor-pages seo-content-audit seo-content-brief seo-drift seo-firecrawl -a claude-code -y

The skills tool installs the current version from the repository. Add the -g flag to use the skill in every project.

Run in a terminal in the project folder

npx skills add seranking/seo-skills --skill ai-search-gaps-to-social-campaign client-onboarding-proposal local-gmb-visibility seo-ads seo-agency-landing-page seo-ai-search-share-of-voice seo-ai-social-report seo-api seo-backlink-gap seo-backlinks-profile seo-competitor-gap-analysis seo-competitor-pages seo-content-audit seo-content-brief seo-drift seo-firecrawl -a cursor -y

The skills tool installs the current version from the repository. Add the -g flag to use the skill in every project.

Run in a terminal in the project folder

npx skills add seranking/seo-skills --skill ai-search-gaps-to-social-campaign client-onboarding-proposal local-gmb-visibility seo-ads seo-agency-landing-page seo-ai-search-share-of-voice seo-ai-social-report seo-api seo-backlink-gap seo-backlinks-profile seo-competitor-gap-analysis seo-competitor-pages seo-content-audit seo-content-brief seo-drift seo-firecrawl -a github-copilot -y

The skills tool installs the current version from the repository. Add the -g flag to use the skill in every project.

Run in a terminal in the project folder

npx skills add seranking/seo-skills --skill ai-search-gaps-to-social-campaign client-onboarding-proposal local-gmb-visibility seo-ads seo-agency-landing-page seo-ai-search-share-of-voice seo-ai-social-report seo-api seo-backlink-gap seo-backlinks-profile seo-competitor-gap-analysis seo-competitor-pages seo-content-audit seo-content-brief seo-drift seo-firecrawl -a codex -y

The skills tool installs the current version from the repository. Add the -g flag to use the skill in every project.

Run in a terminal in the project folder

npx skills add seranking/seo-skills --skill ai-search-gaps-to-social-campaign client-onboarding-proposal local-gmb-visibility seo-ads seo-agency-landing-page seo-ai-search-share-of-voice seo-ai-social-report seo-api seo-backlink-gap seo-backlinks-profile seo-competitor-gap-analysis seo-competitor-pages seo-content-audit seo-content-brief seo-drift seo-firecrawl -a gemini-cli -y

The skills tool installs the current version from the repository. Add the -g flag to use the skill in every project.

Run in a terminal in the project folder

npx skills add seranking/seo-skills --skill ai-search-gaps-to-social-campaign client-onboarding-proposal local-gmb-visibility seo-ads seo-agency-landing-page seo-ai-search-share-of-voice seo-ai-social-report seo-api seo-backlink-gap seo-backlinks-profile seo-competitor-gap-analysis seo-competitor-pages seo-content-audit seo-content-brief seo-drift seo-firecrawl -a cline -y

The skills tool installs the current version from the repository. Add the -g flag to use the skill in every project.

Run in a terminal in the project folder

npx skills add seranking/seo-skills --skill ai-search-gaps-to-social-campaign client-onboarding-proposal local-gmb-visibility seo-ads seo-agency-landing-page seo-ai-search-share-of-voice seo-ai-social-report seo-api seo-backlink-gap seo-backlinks-profile seo-competitor-gap-analysis seo-competitor-pages seo-content-audit seo-content-brief seo-drift seo-firecrawl -a roo -y

The skills tool installs the current version from the repository. Add the -g flag to use the skill in every project.

A fork of Roo Code, same .roo folders.

Run in a terminal in the project folder

npx skills add seranking/seo-skills --skill ai-search-gaps-to-social-campaign client-onboarding-proposal local-gmb-visibility seo-ads seo-agency-landing-page seo-ai-search-share-of-voice seo-ai-social-report seo-api seo-backlink-gap seo-backlinks-profile seo-competitor-gap-analysis seo-competitor-pages seo-content-audit seo-content-brief seo-drift seo-firecrawl -a opencode -y

The skills tool installs the current version from the repository. Add the -g flag to use the skill in every project.

You will need: Node.js

Checked against the repository on Sep 26, 2026, commit fd6d140.

Text for your agent

Install the skills: /plugin marketplace add seranking/seo-skills, then /plugin install seo-skills@seranking. Connect the SE Ranking MCP server via /mcp and sign in over OAuth.

Other ways from the author
/plugin marketplace add seranking/seo-skills
/plugin install seo-skills@seranking

Then connect the SE Ranking MCP server via /mcp and sign in over OAuth.

This is third-party code. Review the repository files before installing.

What it does

The skills pull data from the SE Ranking MCP server and assemble it into finished SEO deliverables. The set covers technical audits, writer content briefs, keyword clustering, backlink and competitor gap analysis, AI Search share of voice, schema markup, sitemap checks, generative-answer optimization and more. Each skill documents its own API calls, so the approach can be adapted to another data provider. The repository ships example outputs run against real sites.

Who it is for. For marketers and SEO specialists who want finished reports rather than raw exports.

Good fit when

  • You need a content brief or technical audit from site data
  • You need keyword clusters or a competitor map
  • You need to gauge AI Search share of voice or prepare schema markup

Not a fit when

  • You have no SE Ranking account with API access
  • You just want a data source rather than finished SEO deliverables

Example request

Build a content brief for this domain and topic, with a SERP analysis and an internal linking plan

Limitations

The skills are built for the SE Ranking MCP server, which needs a SE Ranking account with API access and signs in over OAuth. One skill and some extensions rely on local Python scripts and Google data, which need a repo clone and Google access. The content is in English.

How to disable. Uninstall the seo-skills plugin via /plugin and disable the SE Ranking MCP server in the agent settings.

Security check

  • Calls the remote SE Ranking API and reaches the network
  • Reads and writes report files in the project

README in short

The README presents a set of twenty-plus SEO skills over the remote SE Ranking MCP server. Each skill turns API data into a finished deliverable: a brief, an audit, clusters, a backlink report, markup. It documents three install paths: Claude Desktop, Claude Code via the marketplace, and a manual clone for the Python skill and extensions. The SE Ranking server connects over OAuth with no manual token. The examples folder holds dated outputs against public sites as samples.

SKILL.md

---
name: seo-content-brief
description: Generate a writer-ready SEO content brief from a target domain and topic. Pulls domain overview, competitors, keyword gaps, SERP analysis, related and question keywords, AI Search citations, and existing internal-link sources, then synthesises a complete editorial brief a freelance writer can start from immediately. Use when the user asks for a content brief, blog brief, article outline, editor brief, or wants to capture organic traffic their competitors have.
---

# Content Brief

Turn a domain plus a topic intent into a complete content editor brief: target keyword, title options, H2/H3 structure, content gaps the current top results miss, internal linking plan, AI search angle, and estimated traffic potential.

## Prerequisites

- SE Ranking MCP server connected.
- Claude's WebFetch tool available (used for top-3 content teardown).
- User has provided: (a) target domain, (b) market/country (default: us), and optionally (c) a seed topic or intent. If no seed topic is given, discover the best opportunity from the keyword-gap step.

FAQ

Do I need a separate data source?

Yes, the skills work with the SE Ranking MCP server, which needs an account with API access.

Can I see examples before installing?

Yes, the examples folder holds finished outputs against real sites for most skills.

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